Responsibilities

• Work in close coordination with the content team and design team.
• Manage client and Line Manager’s expectations and targets.
• Develop engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages.
• Assist with the planning of marketing strategies to help drive traffic and engagement to the Website.
• Analyze Social Media campaigns with tracking systems to gather visitor data and determine efficacy and areas for social media campaign improvement.
• Coordinate with other departments to develop Social Media timelines coinciding with new services, ad campaigns, or other brand messages.
• Audit and analyze social media presences, including digital advertising costs and returns.
• Regularly monitor competitor social media sites and create competitor analysis reports.
• Work on Social Media performance reports monthly.
• Keep up to date with any Social Media trends.
• Assist with general day-to-day administration tasks.
• Regularly monitor competitor social media sites and create competitor analysis reports.
• Maintaining a consistent tone for all digital channels.
• Keeping the accounts active and engaged through stories, engaging content, and posts.
• Hands-on experience in paid campaigns.

Requirements

• Bachelors in media science & Marketing.
• 2+ years of experience.
• A good design and aesthetic sense.
• Must have the skill set in Content & copywriting, Research, Strategic thinking, social media management, Concept creation, Creating design and campaign briefs, and Ad campaign management.